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Most owners of computer consulting companies
make their jobs much harder than need be. Why? Because these
computer consulting business owners fall in love with the
technology… and view their small business clients as a distant
second priority.
However, if you get this part of virtual IT
wrong, you will doom your computer consulting company to “clueless
geek” status. It’s crucial that you understand one extremely
important principle here: Recruiting and retaining small business
clients is your #1 computer consulting priority. Keeping up with IT
should never get in the way of the mission of your computer
consulting company.
In other words, don’t get seduced by the
hardware, operating systems or applications. Fall-in-love with the
business opportunities surrounding how you solve your clients’
biggest business problems with your recommended IT solutions.
That’s the real mission of a computer consulting company.
The Solution: Blend Computer Consulting and Virtual IT
To put this all in perspective with your
computer consulting company, you need to understand and embrace the
concept of virtual IT.
Virtual IT is what allows your computer
consulting company to function as an extension of your small
business clients’ companies. Your computer consulting company
essentially becomes the outsourced IT department for your small
business clients.
As owner or manager of a computer consulting
company in this role, you will most likely become the de facto CIO
(chief information officer), CTO (chief technology officer), or IT
manager for your small business clients.
And just like any well-rounded internal IT
department, your virtual IT computer consulting business will need
to provide, or arrange for, a complete soup-to-nuts solution that
includes services like help desk, desktop support, network
administration, engineering, security, training, procurement, and
asset management… because anything short of the complete virtual
IT solution will leave valuable computer consulting money on the
table.
The Bottom Line with Virtual IT
Most computer consulting companies are making a
huge mistake when it comes to their small business engagements…
because these computer consulting business owners fall-in-love with
the technology, at the expense of the business opportunities.
In order for your computer consulting company
to flourish, make sure that you understand the concept of virtual IT
and build virtual IT into every major business decision for
your computer consulting company.
To continue learning more about how you can use
virtual IT to grow your computer consulting company, go sign-up
right now for the one-hour free training seminar on 5 Easy Ways to
Grow Your Computer Consulting Business by completing the short Web
form below.
About the Author
Joshua Feinberg is a 15-year veteran computer
consultant and an internationally recognized expert on small
business computer consulting. He has appeared in dozens of business
and IT trade publications including CRN, VARBusiness, Microsoft
Direct Access, TechRepublic, American Express OPEN Platinum
Ventures, Entrepreneur, Inc, SCORE, Small Business Computing, and
USA Today. To learn more about Joshua’s proven strategies that can
help you use virtual IT to grow your computer consulting company,
just complete the short Web form below.
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